There are over 500 million small to medium business owners (SMBs) on the planet. Only one percent of these owners have access to a business advisor. But that could soon change with this new AI app.
A team of young entrepreneurs and software programmers spread between New York, Cebu, and Sydney have launched the world’s first artificially intelligent (AI)business advisor.
The free app, called BRiN, is an AI chatbot that helps business owners to scale. It uses artificial intelligence to create a customized learning program for every user. It is capable of providing personalized education and human-like support to every entrepreneur on the planet, at the same time.
Early results seem impressive, with over 10,000 business owners signing up for the service within the first 3 months, according to the company.
The company interviewed hundreds of entrepreneurs, about their preferences for current learning models. It then modelled trends based on these responses.
The app has 1000 business videos over 80 topic categories in video and audio formats. There are titles such as “Should I leave corporate and become an entrepreneur?”, “How to plan out your website in 45 minutes”, and “A five minute tech byte on Mailchimp.”
The app will know the answer to more than 10,000 business questions. The founders expect that later in 2017 users will be able to connect BRiN through APIs to other business applications such as Salesforce, MailChimp, QuickBooks, and Google Analytics.
In terms of business models, the company has a goal to get 100,000 business owners using BRiN over the next 12 months, before the company introduces video ads, in-app purchases, and a monthly subscription for premium features and content.
Founder and CEO, Dale Beaumont said: “Chatbots are great at holding a conversation, asking questions and finding out what a user needs. However, when it comes to the solution, chat-style interfaces are completely inefficient when it comes to dispensing actual advice.”
When asked if their name has anything to do with Google co-founder Sergey Brin, Beaumont explains the link is pure coincidence.
“Following in the footsteps of Siri, Cortana and IBM’s Watson, we wanted a name that was personal, feminine, short and easy to remember. So quite simply we searched ‘Four Letter Girls Names’. That’s when we found BRiN and we loved it.