We talk about Twitter and its dominance in microblogging. We often forget that other, non-English speaking countries might have an even larger share of the conversation.
The next web reported that Sina Weibo, China’s version of Twitter smashed all of Twitter’s records during the Olympics.
Twitter reported that around 150 million tweets were sent during the games. 116 million tweets per minute happened during the closing ceremony. Sina Weibo however reported in an infographic that 119 million messages were sent during the opening ceremony and 393 messages throughout the Games itself.
With the Paralympics underway and twitter lighting up – it will be interesting to see how the numbers stack up again – especially with China once again dominating the medals table so far…
Eileen is a social business strategist, ZDNet columnist and author of Working The Crowd: Social Media Marketing for Business. Contact her to find out how she can help your business extend its reach.