Daily Archives: October 3, 2011

Social Jersey: Masterclass update


Judith and I are adding an extra set of Masterclasses whilst we’re at Social Jersey.  These workshops will be held on Friday 14th October and you can book them using the links below.

Judith will take you step by step to improve the SEO of your website employing aggressive search techniques. You will learn how to test how effectively your site is optimised to reach the top of Google. The masterclass will involve installing SEO tools on to your site and hands on exercises.

I’ll be running a workshop aimed at those who wish to explore incorporating social media strategic components to complement their existing marketing plans and to define their interactive marketing strategy.

We will

  • discuss strategic practices from leading companies,
  • review what other company leaders are doing today to integrate community marketing and social media to engage
  • share and drive conversations with customers and partners online.

You will gain insights on how to leverage community, engagement, marketing and using social components to drive your marketing efforts to capture mindshare and increase customer satisfaction. We will start to define your strategy and outline your implementation plan to include advocates and community influencers and consider cross team roles and responsibilities to execute your strategy

These workshops are a follow on from the Social Jersey Conference held on 13th October and will extend your knowledge of search and social business strategies.

See you there Smile

Eileen is a social business strategist and author of Working The Crowd: Social Media Marketing for Business. Contact her to find out how she can help your business extend its reach.