Why we use our LinkedIn profiles

An interesting infographic from Lab 42 talking about how we use LinkedIn and how we manage our profiles.  Interesting too that 90% of LinkedIn users use LinkedIn to either connect with potential clients, hire staff using a site that is more professional than Facebook.

Don’t forget that LinkedIn isn’t the business networking tool of choice in countries such as Germany, France and Netherlands, where tools like Xing, Diaspora and Viadeo have a significant number of users.  LinkedIn isn’t the only way of communicating for business. 

They are useful stats, that could potentially be applied to these other sites too…

From Lab 42…


Eileen Brown is a social media consultant and author of Working The Crowd: Social Media Marketing for Business.

Contact her to find out how she can help your business extend its reach.