This is a really great feature for Facebook pages. Its a new feature from Facebook which allows you to modify who comments on a Facebook page. It’s a social plugin for comments and it allows you to modify the person / or page that has made the comment. On pages that have enabled the plugin you can see the normal comment bar:
Click on this and you get the option to change your user name:
This brings up the dropdown so you can change the originator of the comment to be either an individual or a Page that you Administer
This is totally significant. Now Brands can comment on other pages as the brand itself. This is the comment I left on the Techcrunch post which has the social plugin enabled…
Once this has been posted, this is how it appears on my feed in my Facebook page
Any further comments to this post on my Facebook page, then are automatically posted back on the originator blog or website – giving a really great connection to the brand, both on Facebook and the site. Very cool indeed.
Expect to see this feature on more and more Facebook pages soon